Dreamforce 2008 Keynote
Watch the Dreamforce 2008 keynote featuring salesforce.com's Marc Benioff, Facebook's Sheryl Sandberg, Amazon's Charlie Bell, Starbuck's Chris Bruzzo, and more.
Force.com Platform: State of the Union
Watch Adam Gross, Vice President of Developer Marketing, provide an essential update on the vision and direction of the Force.com platform.See what you missed at Tour de Force at Dreamforce 2008
The Tour de Force (TdF) Zone this year was twice as big and twice as fun as the year before. Being a conference within a conference, the TdF Zone was the center of gravity for developer and partner activities. Some of the highlights include:Over 40 technical presentations were delivered by industry experts and Force.com employees. Hover over a session name for a description and click to watch.
View videos from some of the 40+ sessions
Track Name
Session Name
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Force.com Platform: State of the Union
Force.com Platform: State of the Union
The annual Platform State of the Union provides an essential update on the vision and direction of the Force Platform. Feature overviews, demos, and special guest presenters highlight new Force Platform technologies for enterprise and commercial developers. The session will also provide an overview of all the Tour de Force activities happening throughout the Dreamforce conference.Go To Session Page -
Admin to App BuilderBuilding Smarter Apps Using Formulas
Building Smarter Apps Using Formulas
If you know how to use Excel, you'll be able to add logic to your Force.com Platform applications. This session will cover ways to add logic to your applications without programming through Force.com features such as formulas, validation rules, and rollup summary fields.Go To Session Page -
Admin to App BuilderHands-On: Building Your First Force Platform Application
Hands-On: Building Your First Force Platform Application
You don't need to be a programmer to build applications! Join us to get hands-on training on how to develop full-featured business applications that extend your Salesforce CRM org using the building blocks of the Force.com platform.Go To Session Page -
Admin to App BuilderBeyond S-Controls: Learn to Use Visualforce in Your Force Platform Apps
Beyond S-Controls: Learn to Use Visualforce in Your Force Platform Apps
If you're familiar with S-controls and want to know why Visualforce is so much more compelling, then this session is for you! Join Force Platform experts as they review the typical uses for S-controls and explain why Visualforce is easier, faster, and more fun to use in your applications!Go To Session Page -
Admin to App BuilderUnlocking the Value from Your Data with Reporting and Analytics
Unlocking the Value from Your Data with Reporting and Analytics
Your data is your most precious resource, but are you taking full advantage of it? This session will go through some of the ways you and your users can aggregate your data to reveal higher truth through searching, the use of tags, and reporting and analytic tools on the Force.com platform.Go To Session Page -
Admin to App BuilderMaking the Force.com Platform Work for You: Using Workflow to Add App Automation
Making the Force.com Platform Work for You: Using Workflow to Add App Automation
Replace manual tasks with the automated capabilities of the Force.com platform's workflow engine to support approval hierarchies and trigger notifications and alerts. This session will also cover advanced workflow features such as parallel and dynamic workflowGo To Session Page -
Admin to App BuilderLook Ma! No Code! Build Powerful Force Platform Apps Without Programming
Look Ma! No Code! Build Powerful Force Platform Apps Without Programming
The Force.com platform lets you build powerful apps without programming. This session covers essential Force Platform features you can use to build an app, including custom objects, workflow, formulas, and validation rules.Go To Session Page -
Mastering the Force.com PlatformHands-On: Exercising the Force.com Web Services API
Hands-On: Exercising the Force.com Web Services API
Need to integrate your Salesforce CRM app with a Web service or legacy system? No problem. Get hands-on practice with the fundamentals of the Force.com Web Services API and learn how to make any app or Web service talk to Salesforce CRM.Go To Session Page -
Mastering the Force.com PlatformVisualforce Controllers and Components: Building Reusable UI Building Blocks
Visualforce Controllers and Components: Building Reusable UI Building Blocks
One of the newest features of Visualforce is the ability to customize and componentize common UI elements and easily add them to Visualforce Pages. Learn how to incorporate data and logic and add visual appeal to your Force.com apps via the power of Visualforce components and controllers.Go To Session Page -
Mastering the Force.com PlatformApex Test Coverage Best Practices
Apex Test Coverage Best Practices
What is Apex test coverage and how does it impact how you deploy high-quality apps on the Force.com Platform? So glad you asked! Join this action-packed session to learn how to write production-ready Apex code via triggers and test classes. You'll hear directly from the Force.com Platform product management team that delivered Apex, so be sure to bring all your toughest questions.Go To Session Page -
Mastering the Force.com PlatformForce.com Extreme UI: Using Adobe AIR and Flex to Make Your Apps *Bling*
Force.com Extreme UI: Using Adobe AIR and Flex to Make Your Apps *Bling*
Looking to build Force.com apps with rich user experiences? Join us to learn how to use the Force.com Toolkit for Flex and leave with the know-how you need to use Flash, Flex, and Adobe's AIR technologies to build interfaces that users will love.Go To Session Page -
Mastering the Force.com PlatformHands-On: Introduction to Visualforce Pages
Hands-On: Introduction to Visualforce Pages
Visualforce is here! Are you ready to take full advantage of this new technology to build any user interface for any device? Then get your hands on Visualforce Pages and learn exciting things you can do to radically alter the user interface of your Salesforce and Force.com apps. All that’s needed is a little bit of familiarity with XML and/or HTML and a willingness to learn.Go To Session Page -
Mastering the Force.com PlatformExtend Force.com Applications with Google Data APIs
Extend Force.com Applications with Google Data APIs
With Google Apps integrated with the Force.com Platform, it's now easier than ever for developers to build innovative applications in the cloud. Come hear ideas on how to implement new applications that leverage both the Google and Force.com Platforms and meet with technical experts from both companies.Go To Session Page -
Mastering the Force.com PlatformBuilding Killer Force.com Platform Apps for Mobile Devices
Building Killer Force.com Platform Apps for Mobile Devices
How do you build enterprise applications for the hottest mobile devices in the market? Join salesforce.com's Mobile team as they walk through the specifics of using Force.com technologies like Visualforce and native customizations to develop compelling applications for a variety of mobile devices.Go To Session Page -
Mastering the Force.com PlatformGetting Started with Force.com Sites
Getting Started with Force.com Sites
Learn how to get started with the latest Force.com platform technology, Force.com Sites.Go To Session Page -
Mastering the Force.com PlatformElevate Your Force.com Platform Apps with the Google Visualization API
Elevate Your Force.com Platform Apps with the Google Visualization API
Looking to bring the power of the Google Visualization API to your Force.com apps? Attend this session to learn how to add rich charting and visualization capabilities to your Force.com apps in a session jointly presented by Google and Force.com experts.Go To Session Page -
Mastering the Force.com PlatformForce.com Web Services API Deep Dive
Force.com Web Services API Deep Dive
Extend your knowledge of the Force.com Platform API and Web services capabilities. Come hear best (and worst) practices on how to integrate the Force.com Platform with external systems and get your toughest questions answered by the Force.com Platform API R & D team.Go To Session Page -
Mastering the Force.com PlatformHands On: Force.com Sites
Hands On: Force.com Sites
Hands on with the latest Force.com platform technology, Force.com Sites.Go To Session Page -
Mastering the Force.com PlatformHands-On: Creating Wizards with Visualforce
Hands-On: Creating Wizards with Visualforce
Enrich your app’s user experience with wizards. Combine your knowledge of Visualforce markup and controllers to create a user interface that allows for stepwise data entry. Learn how controllers are used to maintain state across Visualforce Pages. Some programming experience with Apex is recommended to get the full benefit of this hands-on training session.Go To Session Page -
Mastering the Force.com PlatformApex Deep Dive: Advanced Apex Techniques
Apex Deep Dive: Advanced Apex Techniques
Extend your knowledge of Apex and learn new tips and tricks to optimize your use of the latest Force.com features. Come hear best (and worst) practices on how to use the world's first on-demand programming language and get your toughest questions answered by the Apex R&D team!Go To Session Page -
Platform FundamentalsHands-On: Introduction to Visualforce Pages
Hands-On: Introduction to Visualforce Pages
Visualforce is here! Are you ready to take full advantage of this new technology to build any user interface for any device? Then get your hands on Visualforce Pages and learn the exciting things you can do to radically alter the user interface of your Salesforce CRM and Force.com apps. All that’s needed is a little knowledge of XML and/or HTML and a willingness to learn!Go To Session Page -
Platform FundamentalsHands-On: Building Your First Force Platform Application
Hands-On: Building Your First Force Platform Application
You don't need to be a programmer to build applications! Join us to get hands-on training on how to develop full-featured business applications that extend your Salesforce CRM org using the building blocks of the Force Platform.Go To Session Page -
Platform FundamentalsUsing the Force.com Web Services API for Enterprise SOA and Integration
Using the Force.com Web Services API for Enterprise SOA and Integration
Force.com and the popular Force.com Web Services API make the concepts of SOA real by making it easy to create powerful, robust integrations with other systems. This session will showcase key Force.com SOA features and tools for integrations as well as some of the popular APIs and techniques for connecting to application data and infrastructure.Go To Session Page -
Platform FundamentalsCoding the Cloud: An Introduction to Apex
Coding the Cloud: An Introduction to Apex
Learn to extend the logic of your Force.com apps using Apex, the world's first programming language for cloud computing.Go To Session Page -
Platform FundamentalsHands-On: Apex Code
Hands-On: Apex Code
Ready to add more sophisticated logic and user interfaces to your Salesforce CRM and Force Platform apps? Then get hands-on access to Apex, the world’s first on-demand programming language. This session offers hands-on training to show you how to extend your apps with Apex triggers and classes that run right on salesforce.com servers.Go To Session Page -
Platform FundamentalsBuilding and Deploying Production-Quality Applications Using the Force.com Platform
Building and Deploying Production-Quality Applications Using the Force.com Platform
Making extensive changes to Salesforce CRM? Building new applications? You may not want to make changes directly in your live production environment. No problem! The Force Platform provides a number of tools and environments to help you implement more deliberate development processes for your customizations and new apps. This session covers the use of Force.com Sandbox, Metadata API, and Force.com Migration Tool to deliver the full develop -> test -> stage -> release application life cycle.Go To Session Page -
Platform FundamentalsEnhancing Your Force Platform Apps with Google Geo & Maps APIs
Enhancing Your Force Platform Apps with Google Geo & Maps APIs
You've seen basic Google Maps mashups, but did you know there are new API capabilities that support Flash-based maps, Google Earth, geo-coding, and other advanced visualizations? Join experts from the Google Geo API team as they show you how to implement new types of geo-enabled Force Platform apps.Go To Session Page -
Platform FundamentalsHands-On: Force.com Sites
Hands-On: Force.com Sites
Get hands-on with the latest Force Platform technology, Force.com Sites.Go To Session Page -
Platform FundamentalsBuilding Secure Applications on the Force.com Platform
Building Secure Applications on the Force.com Platform
Learn how to build secure applications that are developed or integrated using the Force.com PlatformGo To Session Page -
Platform FundamentalsGetting Started with Force.com Sites
Getting Started with Force.com Sites
Learn how to get started with the latest Force Platform technology to be announced, Force.com Sites.Go To Session Page -
Platform FundamentalsAnatomy and Framework of a Force Platform App
Anatomy and Framework of a Force Platform App
The Force.com Platform features that allow you to build apps declaratively and without code are a key part of providing the productivity and power developers love. This session covers the core elements of the Force.com platform, including custom objects, workflow, formulas, and validation rules that let you create sophisticated apps that are more functional and easy to build than ever before.Go To Session Page -
Platform FundamentalsDevelopment as a Service: Building and Deploying Apps in the Cloud
Development as a Service: Building and Deploying Apps in the Cloud
The Force.com platform makes it easy to develop and deploy powerful apps in the cloud. Learn how to use the latest set of tools and services that bring developer productivity and collaboration to the Platform-as-a-service (PaaS) model. Led by Force Platform experts, this session will cover the Force.com Metadata API, Force.com IDE, Force.com Code Share, Force.com Sandbox, and much more.Go To Session Page -
Platform FundamentalsBuild Any UI for Any App Using Visualforce
Build Any UI for Any App Using Visualforce
Learn how to use the latest Force Platform innovation, Visualforce, to build any UI for any application. This technical introduction will include code walkthroughs and cover topics including components and common use cases.Go To Session Page -
Platform Tech TalksBehind-the-Scenes at Salesforce.com R&D: How We Deliver 3 Major Releases a Year
Behind-the-Scenes at Salesforce.com R&D: How We Deliver 3 Major Releases a Year
What does it take to consistently deploy major releases to 1+ million users several times a year? Meet the salesforce.com R&D team responsible for the agile development programs and processes that delight end users by delivering hundreds of new features every year...all with amazing predictability.Go To Session Page -
Platform Tech TalksMeet the Force Platform Development Team
Meet the Force Platform Development Team
Meet the core architects and development team behind the Force Platform. Hear directly from Steve Fisher, SVP Platform, as he covers future product directions for the Force Platform. Bring your toughest technical questions and see if you can stump the experts!Go To Session Page -
Platform Tech TalksBuilding for Better Usability: Best Practices from Salesforce.com's UE Team
Building for Better Usability: Best Practices from Salesforce.com's UE Team
Building for Better Usability: Best Practices from Salesforce.com's UE Team </h1> What does it take to build highly usable Web applications? Hear directly from the salesforce.com User Experience team responsible for delivering the award-winning UI in Salesforce CRM applications and then leverage their best practices and design guidelines for your own Force.com apps.Go To Session Page -
Platform Tech TalksMultitenant Magic: Under the Covers of the Force Platform Data Architecture
Multitenant Magic: Under the Covers of the Force Platform Data Architecture
At the heart of all Force Platform applications is a multitenant SaaS architecture pioneered by salesforce.com. Come hear from the salesforce.com R&D architects who developed this innovative technical breakthrough that makes enterprise cloud computing possible.Go To Session Page -
Platform Tech TalksBehind-the-Scenes at Salesforce.com R&D: Powering 1500 Million Transactions a Day
Behind-the-Scenes at Salesforce.com R&D: Powering 1500 Million Transactions a Day
Ever wonder how the Force.com platform runs 150+ million transactions per day? Get a behind-the-scenes peek at the underlying technologies, network architecture, and operations that power the Force.com platform and suite of Salesforce CRM applications.Go To Session Page -
SaaS Entrepreneurs7 Secrets to SaaS Startup Success
7 Secrets to SaaS Startup Success
So you want to start a SaaS company, but don't know how to begin? Running a SaaS company isn't like running a traditional software company. How do you take advantage of the SaaS model to effectively build your business? Join us to learn how salesforce.com successfully pioneered the SaaS business model and take home valuable tools and ideas to apply to your own company.Go To Session Page -
SaaS EntrepreneursSaaS Finance 101: Creating a Financial Plan for Your Force.com Startup
SaaS Finance 101: Creating a Financial Plan for Your Force.com Startup
Looking to build a business plan for your SaaS company, but don't know how to create the right financial model? Hear best practices and insider tips first-hand from SaaS finance experts and actual investors on what financial metrics matter and how they affect your business plan, ability to raise capital, and long-term profitability.Go To Session Page -
SaaS EntrepreneursManaging Application Licensing and Distribution on the Force.com Platform
Managing Application Licensing and Distribution on the Force.com Platform
Learn how the Force Platform can help you manage the commercial licensing and distribution of your SaaS applications. With these capabilities, you'll be able to manage trials, provisioning, and license enforcement for your customers. Join Force.com product managers and learn best practices for using license management to convert leads to revenue!Go To Session Page -
SaaS EntrepreneursBuilding a Business on the Force.com Platform and Google Apps
Building a Business on the Force.com Platform and Google Apps
The integration of Google Apps and the Force.com platform means new commercial opportunities for solution providers in the salesforce.com ecosystem. The Google Enterprise team will introduce programs that enable partners to take advantage of these opportunities through marketing assistance, sales tools, training materials, and technical support.Go To Session Page -
SaaS EntrepreneursThe Fastest Path to SaaS Success: Become a Force.com Platform ISV Partner
The Fastest Path to SaaS Success: Become a Force.com Platform ISV Partner
Build your SaaS company on the same technologies that power salesforce.com's industry-leading applications: the Force.com platform. Come hear an overview of the Force.com ISV Partner Program, technology resources, and the go-to-market advantages of joining the world's largest on-demand ISV ecosystem.Go To Session Page -
SaaS EntrepreneursBuilding Force.com Native Apps for Commercial Distribution
Building Force.com Native Apps for Commercial Distribution
Learn how to accelerate the development and distribution of your SaaS applications to the world's largest ecosystem of SaaS customers via the Force.com AppExchange and Force.com Checkout. This session will cover best practices related to publishing an app on the AppExchange as well as new invoicing and billing capabilities.Go To Session Page
Immersion Lab
Book giveaways and Developer Preview
It was also the one place to get instant access to the Force.com Sites Developer Preview technology. Nearly a thousand attendees walked away with their Developer Edition environments enabled for the Sites Preview. Learn more about Sites and how to get access to the preview program at http://developer.force.com/sites.
Of course, none of them left without picking up the new books from the Force.com
library. They are now available online:- Force.com Fundamentals - An Introduction to Custom Application Development in the Cloud
- Force.com Developer Guide - Advanced Programming Techniques for Cloud Computing
- Force.com Cookbook - Code Samples and Best Practices
- Force.com Workbook - Hands-on tutorials for a quick start
Monday Night Sites Hackathon
The first ever Force.com Hackathon
Sites on Sites Video Wall
Partner Summit
We also invite you to access these additional resources to help grow your business as a salesforce.com partner:
- Force.com ISV Partners: Please visit our new ISV program Web site and join us at a future weekly Webinar—sign up now!
- SI Partners: Get up-to-date on Consultant Certification by watching this Webinar
